If you manage a holiday park, caravan site or campsite and you're trying to work out what guest WiFi is going to cost you, the honest answer is: it depends. But "it depends" isn't very useful, so in this guide we're going to break down every cost component so you know exactly what questions to ask and what to expect.
The good news? There's a commercial model specifically designed for holiday parks where the installation costs you nothing at all. We'll explain that too.
The main cost factors
Holiday park WiFi isn't like putting a router in your living room. You're covering an outdoor site, potentially tens of acres, with physical infrastructure. Here are the factors that drive cost:
- Site size and number of pitches, more pitches means more access points, more cabling and more time on site.
- Coverage type, communal-only WiFi (reception, clubhouse) is cheaper than full pitch-by-pitch coverage.
- Physical obstacles, trees, hills and solid structures like static caravans or brick buildings affect how many access points you need.
- Existing infrastructure, if there's already cable ducting or a backbone network, costs come down. Starting from scratch adds time and materials.
- Internet connection, installing amazing WiFi and then running it on a domestic broadband line is like putting a sports car engine in a bicycle. The underlying connection matters.
- Ongoing management, is the system monitored and managed remotely? Is there a support contract? These are monthly costs to factor in.
Typical cost ranges (2026)
These are ballpark figures based on what we see across typical UK holiday parks. Your situation may differ, which is why we always quote individually.
Small sites (up to 50 pitches)
A well-designed communal WiFi system for a smaller site, covering reception, a clubhouse and outdoor communal areas, typically costs between £1,500–£2,500 for equipment and installation. Annual support from year two runs from £150/year depending on the specification.
Medium sites (50–200 pitches)
A full-coverage system for a medium-sized park, including site-wide outdoor or pitch-by-pitch coverage, typically costs £3,000–£6,500 to install. This range varies because the number of obstacles, terrain and coverage spec differ from site to site.
Large sites (200+ pitches)
Larger deployments are bespoke. The infrastructure at this scale is genuinely significant, dedicated switching, fibre backhaul, hundreds of access points. Get a quote for a realistic figure based on your specific site.
The Free Install model, how holiday parks pay nothing upfront
Here's the part that surprises most park operators we speak to: there's a model where you pay nothing for the installation. It works like this:
- We install the complete WiFi system at our cost.
- Guests who want to connect pay a small daily, weekly or season pass fee (e.g. £3/day or £10/week) directly through a captive portal.
- That revenue covers our costs and generates a profit share for the park after an agreed period.
- You get professional WiFi, happy guests, and no capital outlay.
This model works particularly well for sites with 100+ pitches where guest demand is high enough to make the economics work. For smaller or more seasonal sites, the traditional install-and-manage model often makes more sense.
Read more about both approaches on our Holiday Park WiFi page.
What about self-install kits?
If you manage a smaller site and want to keep costs right down, our self-install systems start from £350 for a starter kit covering a communal area or a small cluster of pitches. These are pre-configured, shipped to your door, and most park operators can have them running in an afternoon.
Self-install is available across the UK and Europe. It's not the right fit for large or complex sites, but for smaller parks, campsites and glamping sites it's often the ideal solution.
Hidden costs to watch out for
When comparing quotes, make sure you're comparing like for like. Questions to ask every potential supplier:
- Is site survey and design included in the price?
- What does the ongoing support contract cover, remote monitoring, on-site visits, hardware replacement?
- How long is the contract, and what happens at the end of it?
- Who owns the hardware, you or the supplier?
- What's the upgrade path as the site grows or technology changes?
- Is there a minimum term on the managed service?
A cheaper headline installation price that locks you into a 5-year managed service contract at a high monthly rate can end up costing far more than a slightly higher upfront investment with a fair ongoing arrangement.
Does good WiFi actually pay back?
We think it does, and the evidence backs us up. Guest review platforms like Tripadvisor and Google consistently show that WiFi quality directly affects holiday park ratings. With millions of UK holidaymakers now expecting reliable connectivity, poor WiFi genuinely costs parks bookings.
For parks on the free-install model, the revenue from guest WiFi passes contributes towards infrastructure costs. The bigger gain is often indirect: better guest reviews, fewer complaints, and stronger repeat bookings driven by reliable connectivity.
Frequently asked questions
Yes, in many cases we can work with existing cabling and infrastructure, replacing access points and management systems to significantly improve performance at lower cost than a full replacement.
It depends on your site size and expected simultaneous users. We'll advise on the right connection type during your site survey. For most medium parks, a dedicated leased line or business fibre connection is recommended.
Get an accurate quote for your park
Every site is different. Our free quote process takes about 10 minutes and gives us what we need to provide a realistic, no-obligation estimate.
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